A View From An AdGuy: Update: True Blood

About A View From An Adguy

I wasn't sure I would ever get into this blogging thing... ever. But the time has come and here is the home of my thoughts, advice, references, tales, passion and feelings on advertising and the life involved within.

When I decided this was to be a "new" method or additional "voice" to my teaching, motivating and inspiring for my students and friends, my first thoughts turned immediately to time.

TIME! Something we all value and never seem to have enough of. That will be my guide. TIME. I will use mine wisely and respect yours, making the post relevant and timely.

So welcome. Spend some of your valuable time here hopefully to learn, share, be inspired, and maybe even entertained.

Saturday, April 18, 2009

Update: True Blood

A few weeks back there were many a blog and advertising websites that posted this wonderful "ambient" out of home piece promoting the television show "True Blood".

This was done in New Zealand for the television network "Prime".

My first thoughts turned to safety and weapons... but quickly upon closer view the "stakes: were fixed to the sign with screws (look closely at the screws at bottom).

As all great ambient pieces the public loved it and soon they figured a way to take a piece of action home.

No reports of vampire sittings were noted or any illegal use of the stakes appear on the local police blotters.

Credits:

Agency: DraftFCB, Auckland, New Zealand
Executive Creative Director: James Mok
Creative Directors: Chris Schofield, Billy McQueen
Art Director: Iain MacMillan
Copywriter: Antony Wilson

A View From An AdGuy