Will You Be "The Last Advertising Agency On Earth". Lesson To Be Learned.

What will the future of advertising look like?

The answer depends on whether or not traditional advertising agencies truly embrace the power of digital to reach consumers and build brands in new, exciting ways. 'The Last Advertising Agency on Earth' is a film that is about what might happen if they don't... well realistically, this is highly doubtful, but the film is creative.

The film was created by FITC (Flash In The Can) Toronto with Saatchi Canada, digital agency Lunch and production houseToll.

Now in its 9th year, FITC Toronto is one of the largest and longest running events of its kind in the world. With some of the most unique and engaging presenters from around the globe, FITC Toronto is an information blitz of presentations, demonstrations, and panel discussions, sandwiched between our legendary FITC parties and abundant networking opportunities. Topped off with the FITC Award Show, it's three days and nights that will leave you inspired, energized and awed.

FITC has produced over 30 events in the past 8 years with over 15,000 attendees in 18 cities around the globe. From Flash to Motion Design, FLEX to AIR, Mobile and more. We provide unique & exciting experiences that inspire, educate, and challenge.

Don't become the last advertising agency on earth, attend FITC Toronto April 25th - 27th, 2010.
More info at http://fitc.ca/toronto. (Get 10% off by using code: lastagency)